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What Makes Indoor Sports Facilities Successful?
Indoor sports facilities can be very profitable ventures if they’re managed correctly. There are several factors that are essential to running indoor sports facilities successfully. As a facility management service, Sports Facilities Management has years of experience. We’ve seen what does and doesn’t work. Let our expert hand guide you through all aspects of the planning, opening, and management of your sports complex. Read on to learn what factors we’ve found to be crucial when running these complexes.
Treat it as a Year-Round Business
One of the best aspects of indoor sports facilities lies right in the name: they’re indoors. This means people can exercise and play the sports they enjoy any time of the year. Take advantage of this fact by making sure you’re prepared for the slow season. Try to book events, tournaments, camps, and any other opportunities to use space in the facility well in advance. By booking your facility up through the winter months, you don’t have to worry about the lull in cash flow that can typically occur. Any part of the facility that isn’t booked can continue to be open for general admission, allowing you to get extra revenue on top of the bookings.
Diversify Your Offerings
If you have the spare revenue to reinvest in the facility, try investing in areas that can bring in business during the slow season. For instance, if you don’t have a basketball court, consider investing in one. Basketball is played throughout the cooler months, so it’s a great way to drive business. Incorporating a swimming pool or a fitness center is another great way to keep people coming year round. Having a diverse array of options for people keeps interest high. Just make sure you’re doing well in all other areas of the facility before deciding to incorporate another sport or activity.
One of the most important things you can do when running indoor sports facilities is to have a comprehensive financial plan – one with contingencies in place. If you don’t know where the money is flowing, and where to put your money, you’ll have trouble turning a profit. This is one of many services we offer at Sports Facilities Management. Our management services will make sure you’re prepared for anything that might come your way throughout the year.
Contact the Indoor Sports Facilities Experts
Sports Facilities Management has helped countless indoor sports facilities find success and bring business to the next level. As with anything we do, our management services are comprehensive and holistic. We assess every area of your facility and fix weaknesses while improving on strengths. Contact us today for more information.