How Location Impacts Your Potential Recreation Center

Aerial shot of city and sports complex

Location Factors for a Potential Recreation Center Choosing the right location for your recreation center is one of the most important decisions you will make as an owner. Of all the things that threaten your startup, choosing the wrong physical space for your facility is among the most dangerous mistakes you can make. Luckily, the […]

Five Reasons Why You Absolutely Need A Feasibility Study For Your Facility

Group brainstorming together

Five Reasons Why Your Facility Needs A Feasibility Study During the facility planning and development process, there are many moving parts. This is why it is crucial to be organized and prepared for the process before you begin. One of the best ways to do that is to conduct a feasibility study. Today, Sports Facilities […]

Necessary FF&E For Your Locker Room

Interior shot of a locker room

FF&E You Need in Your Locker Room For many new sports facilities, it can be really exciting to plan all of the attractions and fitness features that you are going to install. While these are certainly key to the success of your business, there are also more mundane aspects of a successful sports facility. Today, […]

Making Your Recreation Center Stand Out with Unique Features Part II

Rock climbing instructor giving tips

More Unique Features to Help Your Recreation Center Stand Out We’ve discussed some great additions you can add to your recreation center that can help it stand out from the pack in our previous blogs, but there are still many more that could be a better fit for your facility. Today, the SFM team will […]

Customer Service Tips for Upset Customers with SFM

Receptionist at fitness center helping customer

SFM: Turning Upset Customers into Loyal Patrons Very few people are fans of conflict. In general, people tend to do what they can to avoid confrontation. Unfortunately, as a business owner, this is sometimes not possible. No matter how exceptional you and your support team may be at creating great customer experiences, eventually a mishandled […]

Autumn Events at Your Sports Facilities

Football in autumn leaves

Autumn Promotions that are Perfect for Sports Facilities As summer turns to fall, the season of festivals and celebrations begins in the United States. With the motivation for the perfect beach body behind us, autumn represents a period where many sports facilities experience a drop in attendance. In order to avoid this lull, it is […]

Finding Quality Coaches for Your Sports Complex

Fitness coach working with client

How to Find Great Coaches for Your Sports Complex Anytime you hire a new coach or instructor for your sports complex, the stakes are high. Each person you bring to your business can have a significant impact on your company’s culture as well as the satisfaction and retention of your members. The success of your […]

Keeping Officials In Mind With Facility Planning

Whistle hanging from a board

When it comes to facility planning, there are many factors to consider. You have to think about the schedule of your facility, finding staff members who can help keep it running smoothly, as well as promoting your facility to the community. One thing that isn’t on the mind of most facility planners is the referees […]

Developing a Class Schedule at Your Recreation Center

Two people creating workout plan

Developing a Program Schedule at Your Recreation Center Creating a successful group exercise and fitness program schedule can be the ultimate challenge for a recreation center. Tailoring your programs to your clientele requires a keen understanding of member needs, industry trends, budgets, and instructor skills. A strong, consistent fitness program can be the deciding factor […]

Making Your Recreation Center More Appealing to Young People

Children practicing physical education

How to Make Your Recreation Center More Appealing to Young People In order for a recreation center to reach its full potential, it needs to be able to appeal to clients of all ages. As families make up the majority of most sports facility clientele, ensuring that your recreation center appeals to young people is […]

Facility Planning for a Jiu-Jitsu School

Two people practicing jiu-jitsu submission

Facility Planning: Jiu-Jitsu School With the rising popularity of jiu-jitsu and Brazilian jiu-jitsu, many savvy practitioners have looked into opening an academy or school as a way to integrate their love of the sport into a business opportunity. While any business is difficult to get started, perhaps the aspect that is the most complicated is […]

Gauging Interest in a New Sports Complex

Group of people making phone calls

How to Gauge Interest in a Potential Sports Complex The first step that anyone interested in developing a sports complex should take is to gauge the interest that the community has in a sports facility. Generally, before clients seek the support of outside funding sources, they will develop a feasibility study. In today’s blog, the […]